PERSONALITY PROJECT - NAZRUL– DELIVERY RIDER BY DAY, MALAY DANCER BY NIGHT
For our latest personality project, we decided to focus on a close friend of mine, highlighting his dual life as a Part-Time Grab rider during the day and a Malay dancer by night. Our approach involved conducting an in-depth interview with him and using a combination of photography and videography to encapsulate his unique lifestyle.
Hat of cain – TO THE COMMUNITY AND BACK
the primary focus was to shaping the art direction for the local brand, Hat of Cain, utilizing Instagram as the platform of choice. These mock-ups represent prospective marketing materials that the brand could employ to enhance its outreach to the Singaporean audience. They encompass a range of posts featuring sliders and reels.
TELSTRA – YOU ARE WHY, TELSTRA IS WHY
We came up with an event activation for a telecommunications brand based in Australia, Telstra. Our marketing objectives are to raise awareness and generate traffic to the brand. Additionally, to increase engagement to build a stronger community.
Coming up with a campaign that gives us a platform to give back to individuals all over the world through Telstra's range of high-speed internet, a sustainable and charitable project as well as an initiative that expands Telstra's vision.
